Expert Guide to Sustainability Communications

As Edelman's US Head of Social Impact & Sustainability, Alex is at the forefront of understanding how companies, brands, foundations, and nonprofits, should design and implement sustainability programming as well as the internal and external engagement campaigns that bring those programs to life in a way that builds trust between business and society.

In this webinar: Alex will share lessons and advice on setting up communication and engagement plans to help Sustainability professionals make progress on their goals.

You will learn:

  • The starting point for establishing a communications strategy
  • Guidance on how to build trust with your communications
  • Data points from Edelman's Trust Barometer that will augment your strategy
  • Advice for working with other organizations on collaborative communication

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Speakers

Alex Heath

Alex Heath

Alex Heath is Edelman’s US Head of Social Impact & Sustainability, where he focuses on the role of business in achieving the Sustainable Development Goals (SDGs) by 2030. Prior to Edelman, Alex served in the Peace Corps working on youth development and safe migration in rural northeast Thailand, led strategic partnerships and created issue-based messaging for MTV International’s global anti-human trafficking campaign out of Bangkok, and developed programming for non-profit organizations in Nicaragua and the US. For the last decade plus, he has worked closely with businesses across almost every sector, including many Fortune 500 companies, to create, evolve, and execute their sustainable impact strategies and communications.

Adam Braun

Adam Braun

Adam Braun is the Co-Founder & CEO of Clarasight. After beginning his career at Bain & Co, he was the Founder & CEO of Pencils of Promise, the award-winning organization that has built nearly 600 schools around the world and then became Founder & CEO of MissionU which was acquired by WeWork in 2018. In recent years he has been named to Business Insider's 40 Under 40 and Wired Magazine’s “50 People Who Are Changing the World." His book "The Promise of a Pencil: How an Ordinary Person Can Create Extraordinary Change" debuted at #2 on the New York Times Bestseller list and went on to become a #1 national bestseller.